Quick answer: wash with SA Macho Shampoo, soften with SA Macho Conditioner, pat dry, then either straighten the clean, dry beard with the SA Macho 2.0 or go straight to 2 to 3 drops of SA Macho Beard Oil, spread it with the Beard Brush or Beard Comb, and finish with Styling Balm for a soft hold or Styling Wax for a strong one.
The routine, step by step
1. Wash
SA Macho Shampoo (120 ml) is made for the beard, scalp and hair. Massage a small amount into a wet beard, work up a lather and rinse thoroughly. It helps cleanse away everyday dirt, oil and styling-product residue. How often to wash depends on your skin, beard and how much product you use; there is no single schedule for everyone.
2. Condition
SA Macho Conditioner (120 ml) replenishes moisture after cleansing, so coarse beard hair feels softer and is easier to style. Use it on the beard, scalp and hair after washing, then rinse.
3. Dry
Pat your beard dry with a towel rather than rubbing, then let it dry fully if you plan to use a heated tool.
4. Straighten (optional)
The SA Macho 2.0 is a heated beard straightener with tourmaline-ceramic plates. It is dual voltage (110–240V, 28W), so it travels with a plug adapter. Use it on a clean, completely dry beard before applying oils, balms or waxes, start on the lowest heat that works, glide slowly in the direction the hair grows and keep the heated surface away from your skin, lips and eyes. It doubles as a straightening tool for the hair on your head.
5. Oil
SA Macho Beard Oil blends five essential oils with biotin to moisturize the beard and the skin underneath and tame flyaways. Put 2 to 3 drops in your palms, spread it over your palms and fingers, brush your palms along the sides of your beard, then down the front, and bring both hands up through the bottom. Add a few more drops to longer or drier areas.
6. Brush or comb
The SA Macho Beard Brush has boar hair bristles that sweep away debris and spread oil for a polished, shiny finish. The pocket-sized SA Macho Beard Comb is made of pear wood with fine teeth for precise, snag-free shaping, and the Double Sided Beard & Mustache Comb has a wide side for detangling and a fine side for mustaches and edges.
7. Style
Choose SA Macho Styling Balm (light-to-medium hold, humidity-resistant, five essential oils plus biotin, 2 oz / 60 g) for a soft, relaxed look that also conditions. Choose SA Macho Styling Wax (strong, flexible hold with biotin, 2 oz / 60 g) to sculpt, curl or point your mustache. Warm a small amount between your palms and work it in.
Which SA Macho product does what?
| Product | What it does | When |
|---|---|---|
| SA Macho Shampoo | Cleanses beard, scalp and hair | Wash day |
| SA Macho Conditioner | Softens and adds moisture | After shampoo |
| SA Macho 2.0 | Heated straightening for beard (and hair); dual voltage | On a clean, dry beard, before products |
| SA Macho Beard Oil | Moisturizes beard and skin, tames flyaways | Daily, 2–3 drops |
| SA Macho Beard Brush | Spreads oil, sweeps away debris, adds shine | After oil |
| SA Macho Beard Comb | Detangles and shapes precisely | After oil, balm or wax |
| SA Macho Styling Balm | Light-to-medium hold, conditions | To finish |
| SA Macho Styling Wax | Strong, flexible hold | To sculpt |
Good to know
- Patch test any new grooming product: apply a little behind the ear or on the inner elbow and wait 24 hours.
- Oils, balms and waxes should go on after heat styling, not before.
- SA Macho shampoo, conditioner, oil, balm and wax are hair care and are final sale; brushes and combs can be returned within 30 days of delivery (website orders). See our refund policy.
- The SA Macho 2.0 is covered by our Limited Lifetime Warranty when bought new from our website or an authorized retailer; register it within 14 days of purchase.
Shop the full range in SA Macho beard care.
Frequently asked questions
What order should I use SA Macho products in?
Shampoo, conditioner, dry, then (optionally) straighten with the SA Macho 2.0 on the clean, dry beard, then beard oil, then brush or comb, then Styling Balm or Wax.
How much beard oil should I use?
Start with 2 to 3 drops and add a few more for longer or drier areas.
Balm or wax?
Styling Balm gives a light-to-medium hold and conditions for a soft, natural look. Styling Wax gives a strong, flexible hold for sculpted shapes and mustaches.
Can I use SA Macho Shampoo on my hair too?
Yes. SA Macho Shampoo and Conditioner are made for the beard, scalp and hair.
Is the SA Macho 2.0 dual voltage?
Yes. It is dual voltage (110–240V, 28W) with tourmaline-ceramic plates, so it works abroad with a plug adapter. Never use a voltage converter.
Should I apply beard oil before straightening?
No. Straighten a clean, completely dry beard first, then apply oil, balm or wax.
